This past week we were informed that Kendrick Lamar was confirmed on the cover of The Source Magazine as the "Rookie of the Year". We also found out he is wearing our Especial Crewneck on the cover, also seen int eh "behind the scenes" interview above. Congrats to Kendrick, we look forward to reading the spread. Hard copies will hit the stands December 4th, make sure you grab yourself a copy.
Friday, November 30, 2012
Now that the Thanksgiving & Black Friday crazed has died down, we can recap our lookbook and give thanks to all the people that were involved with our Fall/Winter lookbook.
This Mike, by the looks of all his proofs for the lookbook you could have sworn he's a natural model, but this was his first time. Don't be fooled tho, if you go follow him on Instagram (@skinnygirlpapi) his title says he's a professional Instagram model. "Selfies" ALL DAY!
This is the beautiful Danielle Jocelyn, she's been representing our brand for quite awhile now. She looks familiar you say? Thats probably because her modeling career has taken off this year or maybe you've seen her cameo's/features in a couple major music videos such as Pac Div's "Posted", & Frank Ocean's "Pyramids". Follow her on Instagram (@DanniiLyn).
Gabe shot the "behind the scenes" footage we edited at the top of this post, he is part of our extended fam. He also just launched his contemporary garment line entitled, Masinas LA.
Follow him for more (@Gmasinas).
Anf & I go back... way back, we came up skating together around the same skate crews. I would have never thought we'd end up in the same industry outside of that. He works with Quiet Life & is part of the infamous Bent Life Crew. This dude is the epitome of "Hesh," so when you catch a flick of him wearing some coke white Air Force 1's, just know it's rare. He's also quite the ladies' man on instagram, check him out (@QuietlifeAnf)
BTS | DYNT F/W Lookbook Shoot from HWPO on Vimeo.
John Hick's, our talented rider slipped out without getting caught on cam, but he was present and shot behind the scenes footage that can be seen above, Thank you John.
Post by: Mateo
Monday, November 26, 2012
Thursday, November 22, 2012
We are thankful for all our supporters & blog followers. As a bonus to our Black Friday deals we are giving 30% off ALL tees, fleece, & hats, use the corresponding PROMO Codes. The mayhem starts at midnight.
Wednesday, November 21, 2012
Tuesday, November 20, 2012
Black Friday is right around the corner & with our season just releasing last week, you now have a chance to take advantage of some deals. We will have Combination Boxes set at 3 different price ranges worth double the price plus extras. There will also be 5 Blacked Out packages which will offer Black on Black versions of our most popular pieces.
The Blacked Out "We Forgive You" Coaches Jacket will be available for 24 hours ONLY, Very Rare. This will be the only chance to pick this gem up.
Saturday, November 17, 2012
Friday, November 16, 2012
We are pleased to release our Fall/Winter First Delivery Online, head over to our shop & take advantage of some rare gems from our collection. Our Coaches Jacket is available for pre-order in limited numbers, we will be dropping something special for Black Friday as well, stay tuned.
Tuesday, November 13, 2012
Friday, November 9, 2012
Thursday, November 8, 2012
Tuesday, November 6, 2012
With less than 10 days away from our Fall/Winter Release, our crew has been running around like crazy handling production & sampling for Delivery #1. So you want some preview pictures huh? Well we have left a lot to the imagination but heres some snaps as we stall, there's a couple F/W pieces previewed in this post, enjoy.
Photos by: Mateo